Sunday, August 30, 2009

Is the MBA DOA?


From Fenorris Pearson, CEO of Global Consumer Innovation

Your MBA is DOA

Once upon a time your MBA was the gold standard, a guarantee for eventual and all-but inevitable success in your chosen profession. Today the starting line has moved; an MBA is still crucial for the well-rounded, would-be consummate executive, but no longer the gold standard by which success is currently measured.

Even those reliable old yardsticks by which past business success was calculated – hard work, seniority and massive overtime – no longer ensure you the success you desire today. While all these are helpful, and many men and women have built their fortunes on these skills alone in the past, times are changing at such a critical pace that new opportunities are needed to bridge the gap between what used to work and what must work.

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Tuesday, August 25, 2009

A New Way to Do Business

To say that Global Consumer Innovation (GCI) ( is just another marketing or research company is an understatement, to say the least. Touted as an innovation company, GCI uses its holistic perspective to create concepts for companies to enhance growth. Under the belief that corporations have, for too many years gone about developing products and services that are fundamentally flawed, GCI operates under the premise of designing products based upon collecting consumer data.

Founded by former Vice-President of Global Consumer Innovation and Global Capability Group for Dell, Fenorris Pearson, the GCI innovation team defines the next big idea that produces consumer products or services that disrupt the competitive landscape and generate revenue through billion dollar concepts. GCI recognizes that the methodology of corporate America is deeply flawed. There is a process that needs to be examined for success with every company, and GCI has perfected that concept.

Companies must take the frustrations of consumers and provide insights. All efforts must be totally consumer driven, without only seeking to reach quarterly goals or meet the bottom line. Major corporations bring in customers to view their products without knowing or understanding their needs. GCI is helping the consumer become involved and creating an innovation culture for best practices.

The GCI philosophy revolves around identifying whether or not a company has an innovation culture, designing the company to be more innovative, and the steps to take to create an environment. Most companies are all about making big investments. Venture capitalists do a wonderful job of understanding financials around what is brought to them. However, they don’t figure out who is going to buy it. Ninety-nine percent of all acquisitions fail because of poor marketing strategy. GCI offers their approach directly to the consumer. Their goal is to ensure that the investment succeeds.

Through strong leadership, innovative enablement, and solid growth practices, GCI is the alternative to the old way of doing business.

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Monday, August 24, 2009

Fenorris Pearson, The Consummate Executive


Special to 

When asked why he decided to go against the grain, and not be just another business executive climbing the corporate ladder without a value system, Fenorris Pearson responds, “It’s the way I was taught, and I want my sons to understand how to really play the game at the top.”

Pearson is an entrepreneur, innovator and human capital expert, and currently serves as CEO of Global Consumer Innovation, Inc. As former As Vice-President of Global Consumer Innovation and Global Capability Group for Dell, Fenorris managed over 400 employees globally located in Europe, Asia, and the Americas. Through his vast corporate knowledge and experience, Pearson is reshaping the face of corporate America through teaching executives leadership development, enhancement, and skill capability. This philosophy is known as The Consummate Executive.

Traditionally, corporations have completely focused on results. The corporate leaders at Enron would do anything for results; lie, cheat, steal, and destroy employee’s and client’s lives. Their impact of their careless decisions are far-reaching and resulted in what seemed to be a domino-effect of improper corporate infrastructure being brought to the forefront for global display.

When you think of the state of corporate America today, there must be a renewal of the mindset of seeking results at all cost, without maintaining a high level of integrity and values. Even obtaining a certain amount of success, there is a need to build the complete executive to deter the temptation of making selfish decisions that result in stained reputations and overwhelming loss. The Consummate Executive understands that playing the game isn’t just about winning, but about excelling with longevity.

Executives should possess strong values and beliefs from an integrity perspective. Through this leadership piece, Pearson bridges the gap between students who are academically prepared, but not equipped for corporate realities. The Consummate Executive is prepared to transition out of college into the corporate infrastructure, and realizes that winning equals success. But is it that simple?

Corporations are in business to win, but Pearson teaches that executives should not win at any expense. He’s not interested in treating people unfairly, or operating through ego, but understanding business needs, translating the needs into best practices, and take expertise to infuse service, sales and retail with skills and the innovation needed to compete and win. Enter, The Consummate Executive. Find out how to become a Consummate Executive at


Fenorris Pearson is the CEO of Global Consumer Innovation, INC ( and one of the youngest people ever to be a VP of two fortune 50 companies (Dell and Motorola), a feat he completed before turning age 40. An avid Philanthropist, Fenorris is currently serving on three boards: Alonzo Mourning Charities located in Miami, FL, Imagine Schools of Central Texas located in Austin, TX, and SIFE: Students In Free Enterprise. To find out more information visit

Fenorris Pearson: Playing the Game at the Top


by Fenorris Pearson

How is the game played at the top? How do you get there and, once there, how do you stay put? And how, in these trying times where jobs are hard to come by and competition is stiffer than ever, can you ever hope to achieve such lofty goals? These are not questions to ask at the end of a career but at the beginning; these are thoughts to have not upon reflection during your retirement dinner but before deciding to ask for that promotion, leapfrog to another successful company or capitalize on the success you’ve already experienced.

Before starting my own business I was Vice-President of Global Consumer Innovation for Dell, Inc., the 35th largest corporation on the Fortune 100 list. Prior to joining Dell, Inc., I was Vice-President of Global Organizational Development for Motorola, Inc. Motorola, Inc. is a Fortune 50 global company with revenues over $40 billion. If there’s one thing I’ve learned on my journey to corporate success, it’s this: The rules are different at the top.

Actually, the rules are very different at the top; there is little slack and even less room for errors. Smart people like to work with smart people and don’t suffer fools gladly. When cutting edge technology, name players, new products and billions of dollars are on the line, there is no room for sleepwalkers, jokers or phoning it in. Top performers get to the top by bringing their A-game every time, but now even that isn’t enough.

Today, more than ever, with layoffs a predictable morning headline and gold-standard companies like Circuit City, Steak & Ale, Linens and Things and Sharper Image shutting their doors in 2008, if you’re not firing on all cylinders, you won’t get in the door, let alone into that corner office. Regardless of the tight economy, or perhaps, because of it, companies are still hiring; but only the best. Companies are still promoting but, again, only the best. If you are looking for that entry-level job you can have it; if you have already been working in corporate and want that big promotion you can get it – but not by coasting into position. Rewards come quickly and are still great, but you will have to come fully prepared to work at the top of your game; every day, every time. How?

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